Client Project

After a discussion with Danny about my client project, I have decided that the D&AD "international peace day" is not the project for me. I hadn't really given much thought to the phrase "international day of recognition". I feel this brings up some problems. First of all, if a non-english speaking person is watching my film, they would be at a total loss, so I'd have to go about making a film that either contains all languages or none. I could of course include people from all over the world and subtitle them, but I feel this project is just too large to take on and still complete to a decent standard.

Here are some ideas I'm exploring:

I saw a few briefs for the YCN competition that looked fairly interesting.

http://awards.ycnonline.com/

http://awards.ycnonline.com/briefs/view/the-feel-good-drinks-company/

This company sounds quite good. From what I've read their drinks are fairly healthy (at least in comparison to the alternatives) and so I think I wouldn't have any problem finding motivation to work on something like this. However, the brief states:

"Do consider all types of new and traditional media, including on-pack and even point of sale if you want to. You may also have noticed that we’re big fans of digital, spending time with our Facebook and Twitter families and spreading our message virally."

I think this would probably be a problem, as producing something that is both appealing to the viral audience and of a length suitable for basing my final project on is very difficult.